MightyTips & FruityKing Partner for Better Betting

Key Takeaways
MightyTips and FruityKing have entered into a strategic partnership to provide UK players with better betting analysis. The collaboration began on February 21, 2025, and aims to increase FruityKing’s brand awareness while enabling users to make well-informed betting decisions. FruityKing customers now receive daily football previews and betting analyses from MightyTips experts.
What Does the Partnership Mean for Players?
Through this collaboration, both new and existing FruityKing customers benefit. The platform now provides detailed betting analyses for various leagues and competitions. This information helps players make more informed decisions and improve their betting strategies.
Background on FruityKing
FruityKing has been established in the iGaming industry for over ten years. The brand is operated by ProgressPlay Limited, a provider of white-label solutions for online casinos and sports betting. ProgressPlay holds licenses from the Malta Gaming Authority and the UK Gambling Commission. These regulations ensure a safe and fair gaming environment.
FruityKing’s Growing Presence in the iGaming Sector
As part of Excel Affiliates, FruityKing collaborates with several well-known iGaming brands, including Spinzwin, BETRINO, Monster Casino, and Great Britain Casino. The platform offers betting odds for over 25 traditional sports as well as more than 10 eSports disciplines. Players also benefit from a user-friendly interface, 24/7 customer support, and various payment methods such as Apple Pay, Instant Bank Transfer, and e-wallets.
Statements on the Collaboration
Eugene Ravdin, Head of Communications and Marketing at MightyTips, expressed enthusiasm about the partnership:
“We are excited about our partnership with FruityKing. Our goal is to enhance the visibility of both brands while providing UK players with valuable betting analysis.”
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Tejaswini R, Affiliate Marketing Executive at FruityKing, also praised the collaboration:
“Our previous projects with MightyTips have been highly successful. The team has always been professional and flexible. We look forward to further strengthening this strong partnership.”
Our Assessment
The partnership between MightyTips and FruityKing offers clear benefits for betting enthusiasts. By providing in-depth analyses and daily previews, players gain valuable insights for their betting decisions. At the same time, FruityKing strengthens its market position through increased visibility on MightyTips.com. This collaboration could prove to be mutually beneficial in the long run.